Kifra Fresh Forest concentrated laundry perfume bottleKifra Fresh Forest · 80 washes
Kifra Ocean concentrated laundry perfume bottleKifra Ocean · 80 washes
Kifra Spring concentrated laundry perfume bottleKifra Spring · 80 washes
Kifra Japanese Garden concentrated laundry perfume bottleKifra Japanese Garden · 80 washes

Cool · summer · in every wash

Summer-fresh laundry,
all year round.

Concentrated Swiss laundry perfume that holds for weeks. Linen, sea air, and the brands behind viral TikTok rituals. Shipped from the UK.

Shop Kifra
Concentrated Swiss formula
Shipped from the UK
2000+ five-star reviews on eBay & TikTok
Same-day dispatch before 2pm

On TikTok

Scent stories.

Bottles, scents and the worlds we build around them. Every video shot by our small team — catch the latest @dulcearmoniauk.

Watch more on TikTok →

Our brands

Hand-picked, all in one place.

European laundry, cleaning and home fragrance brands.

Kifra

Kifra

38 products
Asevi

Asevi

3 products
La Lucca

La Lucca

1 product
Brumol

Brumol

1 product

Bestsellers

Customer favourites

The bottles our customers reach for again and again.

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Our story

Sourced across Europe, shipped from the UK.

We curate the laundry perfumes, softeners and home fragrance brands behind viral TikTok rituals — the bottles UK shoppers ask us about most. From Kifra's Swiss-formulated concentrate to Asevi's Spanish softeners, every product on our shelves is one we use ourselves.

Read our story

Customer love

Two thousand five-star reviews.

Built over years selling on eBay, and now going viral on TikTok. Same team, same care, now here.

1000+ five-star reviews on eBay

See our eBay reviews →

1000+ five-star reviews on TikTok

Watch on TikTok →

By scent

Find your family.

From sea-air freshness to warm spice — every Kifra scent fits a mood.

Fresh & green

Ocean, Aloe Vera, Spring, Linden, Fresh Forest, Fresh Caps, Orange, Roma, New York

Sweet & gourmand

Honey, Cinnamon & Apple, Candy, Sparkle, Unicorn, Mango, Peach, Caring, Madagascar, Mumbai, Saint Tropez

Floral & soft

Lilac, Roses, Orchid, Magnolia, Japanese Garden, Pink, Lavender, Angel, Santorini

Woody & warm

Vetiver, Precious, Dubai

Stay in the loop

Bring home the coast.

New scents, restocks, and the occasional treat. No spam.